top of page
  • Facebook
  • Instagram
  • LinkedIn
  • Youtube


Underage drinking 
prevention, through 
community collaboration 
and finesse.

Collaborating with young local talent, we highlight the power of choosing your own way, and prioritizing your health.

By creating alongside their peers, we focused on building credibility with our Gen Z audience.

We took to social media: leading by example with positive and aspirational content.

Different vibes for an audience with diverse interests. 

We can’t sugarcoat the brutal truth: underage drinking has very real consequences. We balanced out lighthearted conversations with harsh realities through live action, animation, and print media.

Gen Z has a strong 
preference for pragmatic and direct messaging. We delivered a variety. 

An animated website for teens, tweens, parents and teachers includes relevant information and resources to help prevent underage drinking. 

PREVIOUS             HOME             NEXT

bottom of page